Thoughts on Brian Farnham’s News Model — Patch.com:

Brian Farnham’s news model, Patch.com, takes hyper-local to the internet and creates a formula for the process that can be recreated in basically any town.

Personally, I think the idea is great. It sets up a system so that communities that do not have good local coverage can create a way of getting it and set it up relatively simply — he claims it takes about a month to set patch up in a town. I hope it continues to grow and I really hope it moves on to areas that need it most, the poorer towns and more corrupt towns.

I was wondering where and how did they come up with the name “patch”?

 

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